Program Objectives

Best Online Digital Marketing Certificate Programme

This interactive certificate program in digital marketing will help you or your team rapidly learns the fundamentals of successful digital marketing. It will guide you through how to create a structured plan to grow your business using digital marketing. It's structured using our acclaimed RACE digital marketing planning framework which covers the full customer lifecycle. It is one of the most prominent digital marketing courses that allows you to have an in-depth knowledge of digital marketing methods so as to implement the best one in practical life.

• Create a structured digital marketing plan and budget
• Identify the correct measures to set objectives and evaluate digital marketing
• Review and prioritize the strategic options for boosting customer acquisition, conversion, and retention using digital marketing
• Understand and follow the practical success factors to improve results from digital marketing

With DPU COL’s digital marketing courses, one will be able to analyze and understand the marketing strategies for brands of various categories as per the requirements and marketing norms